Exploring consumer behavior: Must-read Research Topics

Understanding consumer behavior can contribute to decoupling economic growth from environmental degradation, one of the tasks set by the United Nations’ Sustainable Development Goal #8: decent work and economic growth. 

In anticipation of the shopping season, we have curated a list of leading article collections that redefine our knowledge of consumer behavior. Accumulating over 500,000 views, scientists investigated patterns emerging from the online shopping era, the drivers of buying decisions, and the environmental impact of consumer purchases, including: