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Solar and environmental justice advocates are hopeful that changes being made to an Illinois low-income solar program will help it finally catch on in the communities it was meant to serve.
Illinois Solar for All offers virtually free solar panels and guaranteed energy bill savings for residents who meet certain income or environmental justice criteria. Since its launch in 2017, though, relatively few people have taken advantage of the program and millions of allocated dollars remain unspent.
Stakeholders have pointed to various challenges and barriers with the program, but a big one has been that solar developers have no efficient way of marketing to potential customers. John Delurey, senior regional director for the nonprofit policy advocacy group Vote Solar, compared recruiting participants to finding a needle in a haystack.
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