Read the full story at Waste Today.
St. Louis-based brewer and beverage producer Anheuser-Busch has launched a program involving Major League Baseball (MLB) and the National Football League (NFL) teams designed as a “multi-sports league coalition aiming to reduce waste on game day.”
The beverage maker says its National Recycling League “will leverage the scale and reach of the brewer’s professional sports team and league partnerships to elevate how the beverage industry encourages recycling. The National Recycling League aims to create meaningful connections between Anheuser-Busch’s brands including Budweiser, Bud Light and Michelob Ultra, its league and team partners, and sports fans nationwide to raise awareness of the need for recycling and drive key recycling behaviors among consumers wherever they cheer on their favorite team – whether it’s in-stadium, at home or at a neighborhood bar.”
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